Workaholics aren't heroes. They don't save the day, they just use it up. The real hero is home because she figured out a faster way. ― Jason Fried, Rework
If you're opening a hot dog stand, you could worry about the condiments, the cart, the name, the decoration. But the first thing you should worry about is the hot dog. The hot dogs are the epicenter. Everything else is secondary. ― Jason Fried, Rework
The problem with abstractions (like reports and documents) is that they create illusions of agreement. A hundred people can read the same words, but in their heads, they’re imagining a hundred different things. ― Jason Fried, ReWork
It's better to have people be happy using someone else's product than disgruntled using yours. ― Jason Fried, Rework
Think about it this way: If you had to launch your business in two weeks, what would you cut out? ― Jason Fried, ReWork
It’s a lot harder to pull your head up and ask why. ― Jason Fried, Rework
Find a judo solution, one that delivers maximum efficiency with minimum effort. When good enough gets the job done, go for it. ― Jason Fried, Rework
There's nothing wrong with staying small. You can do big things with a small team. Jason Fried
You want more constraints on you. You want to embrace constraints. Don't try to use resources to get them out of the way. Jason Fried
You don't need a lot of the stuff you think you need. Jason Fried
You don't need to outdo the competition. It's expensive and defensive. Underdo your competition. We need more simplicity and clarity. Jason Fried
The ‘perfect’ time never arrives. You’re always too young or old or busy or broke or something else. If you constantly fret about timing things perfectly, they’ll never happen. from the book Rework by Jason Fried and David Heinemeier Hansson