Obsidian

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Obsidian hotkeys Quick Switcher - Cmd/Ctrl + O Local search: Cmd/Ctrl + F Global search: Cmd/Ctrl + Shift + F Open link in edit mode: Cmd/Ctrl + click Toggle Edit Mode: Cmd/Ctrl + E New Note: Cmd/Ctrl + N Save: Cmd/Ctrl + S

Marketing tricks

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Fear of missing out Price: $200 Was $500 Price $200 Decoy effect Most will go with first small option: Small $3 Large $7 Most will go with last large option: Small $3 Medium $6 Large $7

British Airways: Кошмар на новоселье

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Седьмого мая 2008 года в Палате общин британского парламента состоялся пренеприятный разговор в форме допроса. На ковер были вызваны три джентльмена, в марте и апреле того же года опозорившие Великобританию и Ее Величество, Елизавету Вторую. Позор был столь масштабный и столь публичный, что без парламентских слушаний обойтись оказалось невозможно.   Кто же были эти «позорники», ... Read more

A Creativity Lesson From Betty Crocker

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Subtracting an essential element creates unexpected value. In the 1950s, General Mills launched a line of cake mixes under the famous Betty Crocker brand. The cake mixes included all the dry ingredients in the package, plus milk and eggs in powdered form. All you needed was to add water, mix it all together, and stick ... Read more

People who uses NLP

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NLP or Neuro-Linguistic Programming is a behavioral technology, which simply means that it is a set of guiding principles, attitudes, and techniques about real-life behavior. People who uses Neuro-Linguistic Programming: Bill Clinton Barack Obama Tony Blair Roger Stone - main Donald Trump advisor, now facing 40 months jail sentence Alex Jones Tiger Woods J.K. Rowling ... Read more